Adoption of the New Philosophy, Vol. 4
Product Description
Ford executives discuss how they came to the realization that fundamental changes were required in the way they did business. They discuss the practicality of continual improvement in a profit-driven business. This volume also addresses the meaning of quality throughout an entire organization including the extended system of external customers and suppliers. Through their focus on quality as job one, Ford demonstrates that changing attitudes is ultimately more important and successful than focusing on awards or profits. 22:45 min. Includes teaching guide.